Azucena’s Beauty & Wellness routines

Azucena Pagny grew up in Patagonia

Azucena Pagny grew up in Patagonia in Argentina, a region far removed from industrial turmoil where nature is generous and still preserved. This region provides the perfect tranquil atmosphere to inspire and restore holistic balance. Azucena regularly escapes to this region to recover her senses and revitalize her health and well-being. Aware of the fragility of this natural gem, environmental protection and sustainable living have become her priority and lifestyle...

Paysage de Patagonie, lieu d'origine des produits de beauté naturels de la gamme Rosazucena
Azucena Pagny, créatrice de la gamme de produits cométiques naturels Rosazucena

Natural and Organic

Azucena’s modelling career andpassion for cosmeticsled her to create her own skin care line. Inspired by nature, she only uses organic ingredients for her prestige skin care brand.

It's on her land at the foot of the Andes Mountains that Azucena discovered the rosehip plant/rosa mosqueta, and for the last 10 years she has been sharing its "thousand virtues".

Morning skincare routine

Your morning skincare routine should be all about prepping and protecting your skin for the day ahead. Discover Azucena’s routine for hydrated and soothed skin, ready to face the day.

Doing so every morning will give you maximum benefit throughout the day while your skin is subjected to pollution, UV rays, and other environmental stressors.

Night skincare routine

The evening beauty routine frees the facial skin of accumulated impurities and prepares it for further care to regenerate the skin.
Your night-time routine is the perfect time to make sure your skin is getting as many nutrients and active ingredients as possible, since your skin regenerates and repairs itself while you snooze.

Check out Azucena’s advise to get the most from your night-time routine, which products to use and how to apply?

Exfoliation, a key beauty gesture

Exfoliating can make skin appear smoother, brighter, clearer, and more radiant, both immediately and over time.

Scrubs are excellent for all skin types, and many can be easily adapted to target any of your problem areas like oils, dryness, or blemishes.

Learn how to make a natural scrub with our products.